Growth & Sales: Help prospects choose the membership that fits their goals and move them toward a decision.
Lead Conversion: Follow up with leads, schedule tours, and turn interest into visits.
Club Experience & Education: Maintain a welcoming environment and educate members on personal training to drive commitment.

Job Description

Responsibilities

Help prospective members get started with the right membership for their goals
Build value around health and fitness through our proven sales process
Follow up with leads and schedule tours to bring guests into the gym
Generate new business through inside and outside marketing efforts
Maintain a clean, professional, and welcoming club environment
Educate members on personal training and help them commit to their fitness goals

Requirements

Highly motivated with a strong desire to grow
Passion for fitness and helping others succeed
Coachable with a willingness to learn sales techniques
Strong communication and people skills
Comfortable working in a sales-driven environment

Benefits

Daily sales training and mentorship
Hands-on experience in sales, marketing, and fitness
Career growth opportunities within LA Fitness
A competitive, team-oriented environment
Dental insurance
Health insurance
Paid training

LA Fitness

2.9 Glassdoor

LA Fitness is a privately owned fitness club chain. LA Fitness has hundreds of health clubs gyms and millions of members across US and Canada. In an industry often equated with fad and fashion, LA Fitness has steadily increased its presence by focusing on the one lifelong benefit valued by everyone: good health. Established in Southern California in 1984, LA Fitness continues to seek innovative ways to enhance the wellbeing of its members. Today, LA Fitness’ state-of-the-art clubs span the continent and continue to expand. LA Fitness’ strong and successful growth stems from its commitment to understanding and meeting the distinct needs of each community it serves. With a wide range of amenities and a highly trained staff, LA Fitness can provide fun and effective workout options to family members of all ages and interests.Website - http://www.lafitness.comFacebook - https://www.facebook.com/LAFitnessTwitter - http://www.twitter.com/LAFitnessGoogle+ - https://plus.google.com/+lafitnessYouTube: http://www.youtube.com/lafitness

Founded in 1984

Irvine, California, USA

15K employees

www.lafitness.com

40% recommend to a friend

41% CEO approval

Traffic Signals

Monthly Visitors

Monthly Google Ads Budget

$204.1K

Traffic Source Mix

54.7%

Direct

37%

Referral

6.4%

Social

0.7%

Paid

1.1%

Headcount Trend

Current headcount: ~15K

Marketing Team

Marketing Roles Posted (Last 30 Days)

Funding

Last Raise

Private Equity, 18 years ago

Funding History

Dec 2007
Private Equity
Aug 2005
Private Equity
Jan 2001
Series Unknown

Recent News

LA Fitness prepares to close its Stuart gym in December; second closure in 2 years

Nov 19, 2025 • Treasure Coast News

LA Fitness to close in the North Hills

Oct 30, 2025 • The Business Journals

New LA Fitness Concept Doubling Up in Irvine

Oct 20, 2025 • Orange County Business Journal

Responsibilities

Help prospective members get started with the right membership for their goals
Build value around health and fitness through our proven sales process
Follow up with leads and schedule tours to bring guests into the gym
Generate new business through inside and outside marketing efforts
Maintain a clean, professional, and welcoming club environment
Educate members on personal training and help them commit to their fitness goals

Requirements

Highly motivated with a strong desire to grow
Passion for fitness and helping others succeed
Coachable with a willingness to learn sales techniques
Strong communication and people skills
Comfortable working in a sales-driven environment

Benefits

Daily sales training and mentorship
Hands-on experience in sales, marketing, and fitness
Career growth opportunities within LA Fitness
A competitive, team-oriented environment
Dental insurance
Health insurance
Paid training