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Responsibilities

Trade Marketing & Merchant Promotions: Support trade marketing initiatives for seasonal moments, build monthly content calendars, develop campaign briefs and lead creative process, collaborate with CRM and Partner Marketing, use performance insights to optimize storytelling
In-App & Editorial Content: Lead editorial content for the app, design in-app content using Figma and Builder, edit and copyedit for engagement, ensure accuracy in affiliate links and placement tagging, align with Ads/Affiliate opportunities
Campaign & Inventory Management: Oversee campaign booking and tracking across CRM, Social, Partner Marketing, and Ads/Affiliate channels, manage content inventory, optimize placements, assist in post-campaign analysis
Cross-Functional Collaboration: Align messaging with Product Marketing, CRM, Creative, Partner Sales; collaborate with Brand, Finance, Legal, and Compliance for messaging accuracy

Requirements

7+ years in Integrated, Product, Partner, or Content Marketing, ideally in e-commerce, fintech, or retail
Proven success in multi-channel content strategies that drive engagement and conversion
Strong cross-functional leadership and communication; adept at coordinating across many stakeholders
Experience with content creation, campaign management, and editorial execution; ability to work with creative teams and external partners
Excellent project management and ability to balance strategy with execution
Analytical and data-driven; translate results into act

Trade Marketing Manager

Job information

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