5 weeks ago
Growth Analyst
Splash Sports
USA (Remote)Full time$90K/yr – $115K/yr
All marketing roles in the US with a remote work arrangement
Get alerts for this search
All marketing roles in the US with a remote work arrangement
Get alerts for this search
Growth Analyst
USA (Remote)
$90K/yr – $115K/yrMid Level2+ years expFull time
Posted 5 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own end to end attribution and activation analytics for Splash across paid and organic channels, turning data into revenue signals.
- Growth Analytics: Own multi touch attribution, CAC, LTV, and payback across funnels from first touch to activation.
- Data Infrastructure: Own Segment to Snowflake pipelines, dbt style modeling, and Metabase labeling by acquisition source.
- Dashboarding: Build a single truth dashboard leadership trusts and uses to grade performance and surface containment actions.
Job Description
Responsibilities
- Splash’s multi-touch attribution model design across paid and organic channels
- Use AppsFlyer for paid media attribution, CAC tracking, and channel performance
- Build Segment event tracking and audience pipelines into Snowflake
- Integrate attribution tracking in Metabase and label users by acquisition source
- Build pipelines that follow each acquired user from first touch to activated user (onboarding funnel tracking)
- Identify drop-off points and surface them to lifecycle, paid, and product partners
- Define and own the 'activated user' definition with growth and product
- Write performant SQL against Snowflake for attribution, cohort, and funnel analysis
- Build modeled tables and transformations using dbt-style patterns; learn the framework if needed
- Work with engineering on Segment + Snowflake pipelines; you own the marketing-side models
Requirements
- 2–4 years in growth analytics, marketing analytics, data analysis, business intelligence, or analytics-adjacent roles
- Strong SQL fundamentals against a cloud warehouse (Snowflake preferred). Joins, CTEs, window functions, query optimization. You can write your own queries and read someone else’s without help
- Hands-on experience with at least one of: a CDP (Segment, mParticle, Rudderstack), an attribution platform (AppsFlyer, Adjust, Branch, Kochava), or a modern BI tool (Metabase, Looker, Mode)
- Comfort with Git and version control, or strong interest in learning fast
- Solid grasp of statistics and A/B testing. You understand sample size, significance, and the common ways tests get misread
- You can think in funnels, cohorts, and unit economics. CAC, LTV, payback, retention curves — you’ve worked in these frameworks before and can connect them to revenue outcomes
- Strong written communication. You can take a complicated analysis and explain it in three sentences without losing the precision
- High degree of personal agency. You don’t wait to be told what to do. You see a question that needs answering and you answer it
- A track record of using AI tools — Claude in particular — to make yourself faster at your job
- Genuine curiosity about how attribution actually works under the hood, even if you haven’t formally architected one yet
Nice to have
- Direct AppsFlyer experience including campaigns, postbacks, and deep linking
- Multi-touch attribution modeling experience (first-touch, last-touch, position-based, or media-mix)
- dbt or equivalent transformation framework
- Python for pipeline scripting and basic agent development
- Exposure to paid media data (Meta Marketing API, Google Ads API, TikTok)
- Background in subscription, gaming, fintech, or e-commerce
Splash Sports
Splash Inc. is the leading sports gaming platform for peer-to-peer contests.The Splash Inc. family includes SplashSports.com, the place for friends and groups to compete in contests for real money, and RunYourPool.com and OfficeFootballPool.com, the two leading entertainment-only office pool sites.
Traffic Signals
Monthly Visitors
615.2K
Monthly Google Ads Budget
$600
Traffic Source Mix
Search
8.6%
Direct
67.6%
Referral
12.4%
Social
1.3%
Paid
2%
Headcount Trend
Current headcount: ~67
Marketing Team
Marketing Team Size
4 (6% of company)
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$28.6M
Last Raise
$14.5M
Series B, 9 months ago
Funding History
- Oct 2025Series B • $14.5M
- Jan 2024Series A • $14.1M
- Jun 2023Seed