5 weeks ago
Web Content Strategy Specialist (Operations)
Interactive Strategies
Los Angeles, CA (Remote)Full time$70K/yr – $88K/yr
Web Content Strategy Specialist (Operations)
Los Angeles, CA (Remote)
$70K/yr – $88K/yrMid Level3+ years expFull time
Posted 5 weeks ago
Job Summary
Own end-to-end content operations for website redesigns, audits, and migrations, from discovery to launch, collaborating with teams and presenting recommendations to clients.
- Define content strategy and IA recommendations across projects
- Lead content audits, inventories, and CMS migrations with cross-functional teams
Job Description
Responsibilities
- Support content strategy for website redesigns and builds, from discovery and auditing through content development, migration, and launch
- Present content audit findings, recommendations, and deliverables directly to clients and confidently explain the thinking behind your work
- Conduct quantitative and qualitative content audits and recommend whether content should be retained, revised, consolidated, relocated, or removed
- Organize and inventory large volumes of website content and maintain accurate content documentation throughout projects
- Manage content review and approval workflows using Bynder Content Workflow and other project management tools
- Build and maintain detailed spreadsheets tracking content status, ownership, recommendations, approvals, and migration
- Develop page outlines, content models, information architecture recommendations, and wireframe content
- Write and edit digital content where needed, applying UX writing, accessibility, SEO, and brand best practices
- Enter, migrate, format, and QA content in CMS platforms such as WordPress, Drupal, and Sitecore
- Collaborate closely with strategists, designers, developers, project managers, and clients throughout the website development process
Requirements
- 3-5 years of experience in digital content, content strategy, content operations, UX/content design, or a related field
- Experience supporting complex website redesigns, migrations, or builds
- Demonstrated experience conducting content audits, inventories, or other large-scale content analysis
- Strong proficiency with spreadsheets and comfort managing large, detailed datasets and content trackers
- Hands-on experience entering, formatting, migrating, or QAing content in CMS platforms such as WordPress, Drupal, or Sitecore
- Strong writing and editing skills for digital platforms, even though writing is not the primary focus of this role
- Exceptional organization, attention to detail, and follow-through
- Ability to manage multiple projects, priorities, and deadlines simultaneously
- Strong verbal communication and presentation skills, including experience presenting recommendations or work directly to clients or stakeholders
- Comfort collaborating across disciplines and responding thoughtfully to client questions and feedback
Benefits
- Company-sponsored health, vision, and dental insurance
- Pre-tax Flexible Spending Account (FSA)
- Profit sharing
- 4 weeks of vacation/sick time from day one (5+ weeks at year 3)
- Company-paid short-term and long-term disability
- Company-paid life and AD&D insurance
- 11 paid holidays
- 401(k) with company match
- New business referral bonus
- Professional development opportunities
Interactive Strategies
Interactive Strategies is a full service digital agency whose strength lies in understanding the complex relationship that exists between strategy, design, content, usability, technology and marketing. By addressing each of these areas equally, we create meaningful web experiences that provide a measurable return for our clients. Each principal at Interactive Strategies comes from a large agency background where they helped shape online strategies for leading firms, including First USA/Bank One, DuPont, Accenture, Bacardi, Budget/Avis, Royal Caribbean, Ford and more. Now working together, each member of Interactive Strategies’ team is committed to providing superior client service and attention to detail.
Founded in 2001
Washington, District of Columbia, USA
90 employees (33 in marketing)
Salaries
Posted range
$70K/yr – $88K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
26 (29% of company)
Median Career Experience
12 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
5
People
Marketing Leadership
Ryan McBurney
VP of Digital Marketing and Fundraising
At the company for 13 years 5 months
Alex Parent
Associate Director of Marketing, Associations & B2B
At the company for 6 years
Hannah Leigh-Brown
Director of Digital Marketing & Fundraising
At the company for 9 years 5 months
Steven Blumberg
Director of Digital Marketing
At the company for 10 years 4 months
Traffic Signals
Monthly Visitors
4.9K
Monthly Google Ads Budget
$37.2K
Traffic Source Mix
Search
29.3%
Direct
50.3%
Referral
6.3%
Social
7.7%
Paid
1.3%
Headcount Trend
Current headcount: ~90