Responsibilities

• Competitive monitoring: Track top-tier and trade news impacting Meltwater, key competitors, and the broader market, and communicate through Slack, email, and monthly newsletters.
• Competitive Intelligence Assets: Develop and maintain competitive assets—including battle cards, research briefs, and presentations and support sales and product team requests for competitive insights.
• Analyst Relations: Support M&CI Manager with regular briefings and inquiries with industry analysts and assist with analyst research evaluations as needed.
• Product Messaging & Positioning: Incorporate competitive insights into product messaging and communicate product updates that clearly articulate customer value.
• Sales Enablement: Manage and maintain sales and marketing assets that support revenue generation across prospects and existing customers.
• Cross-functional Collaboration: Partner with the global Product Marketing team and stakeholders across product, sales, customer success, UX, partnerships, marketing, and engineering to ensure alignment.

Requirements

• Experience: 2-5 years of Product Marketing experience, ideally within a SaaS environment or an agency setting.
• Preference given to those with an understanding of GTM, Messaging, Sales Enablement, Market & Competitive Intelligence, and Analyst Relations.
• Education: A bachelor’s degree is required, and in Marketing, Business, Communications, or a related field is a plus.
• Skills: Strong analytical and strategic thinking abilities; Organizational skills to manage multiple projects and deliverables; Excellent written and verbal communication skills; Enthusiasm for working in a fast-paced, dynamic environment with strong time management and prioritization skills; Comfortable presenting to internal and external audiences; Ability to work collaboratively across teams and manage multiple projects simultaneously.
• Knowledge: Deep understanding of the SaaS industry, market trends, and customer needs; Understanding of trends and technologies shaping the Marketing, PR, Communications, and Social Media landscapes; Familiarity with Social Listening & Monitoring, Influencer Marketing & Campaign Measurement, Media Intelligence, Consumer Intelligence, AI, and its application in Public Relations and Marketing; Experience with tools such as SalesHood, Gong, ChatGPT, Claude, Pendo, Intercom, ProductBoard, Salesforce, Totango, Asana, Marketo, Wistia, Loom, Miro, Frame.io, Camtasia is advantageous.

Nice to Have

• Experience in public relations, communications, or analyst relations is a plus, but not required.

Benefits

• Enjoy flexible paid time off that allows you to have an enhanced work-life balance.
• Excellent medical, dental, and vision options
• 401(k) matching, life insurance, commuter benefits, and parental leave plans
• Complimentary CalmApp subscription for you and your loved ones, because mental wellness matters.