Responsibilities

• Lead the development of a loyalty strategy for private label captive finance brands grounded in customer insights and partner objectives
• Analyze internal, third-party, and market data to assess loyalty performance, customer behavior, and offer effectiveness
• Conduct competitive intelligence and competitive analysis to identify trends, gaps, and differentiated opportunities
• Build business cases and cost-benefit analyses, including opportunity sizing, investment needs, risks, and trade-offs
• Develop and maintain executive-ready reporting that tracks initiative performance against defined metrics
• Translate complex analysis into concise recommendations and decisions needed for senior leaders and partners
• Partner with cross-functional teams to implement loyalty initiatives and operationalize measurement plans
• Improve analytics and reporting processes by applying automation and emerging technology capabilities
• Define and track testing approaches to evaluate loyalty actions and inform iterative improvements
• Support partner discussions with insights on positioning, performance, and actionable growth opportunities

Requirements

• Bachelor’s degree
• 7 years of experience in strategy, marketing, consulting, finance, analytics, loyalty, automotive, or related fields
• 3 years of experience using customer, portfolio, market, or performance data to generate insights and recommendations
• 3 years of experience building business cases and conducting cost-benefit analysis tied to financial outcomes
• 3 years of experience performing competitive analysis and translating competitor and market trends into strategic implications
• Experience creating executive-level materials that summarize analysis, recommendations, and actions required
• Experience working with cross-functional stakeholders to define success metrics and drive delivery against them
• Demonstrated experience using automation, analytical tools, or emerging technology to improve insight generation or decision support
• Demonstrated ability to manage multiple priorities and deliver in a fast-paced, ambiguous environment
• Demonstrated ability to lead through influence, including driving alignment and accountability across teams

Preferred

• Experience developing and implementing initiatives that improve loyalty, retention, engagement, or customer experience
• Experience in captive finance, automotive finance, or partnering directly with automotive manufacturers
• Experience shaping loyalty strategy for both consumer and partner audiences
• Hands-on experience with segmentation, forecasting, propensity modeling, or test-and-learn measurement approaches
• Experience building partner-facing business cases supported by customer insights and financial analysis
• Experience improving digital experiences related to loyalty, targeting, or offer delivery
• Experience with retailer enablement strategies that drive loyalty outcomes at the point of sale

Benefits

• comprehensive health care coverage
• on-site health and wellness centers
• a retirement savings plan
• backup childcare
• tuition reimbursement
• mental health support
• financial coaching and more