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Grüns logo
5 weeks ago

VP of Brand

Grüns

Los Angeles, CA (Remote)$225K/yr – $250K/yr

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1 jobs
Grüns logo

VP of Brand

Grüns

Los Angeles, CA (Remote)

$225K/yr - $250K/yrIn-houseDirector/executive12+ years exp.
5 weeks ago
Grüns logo
Grüns

VP of Brand

Los Angeles, CA (Remote)

$225K/yr – $250K/yrDirector/Executive12+ years exp

Posted 5 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end partnerships engine that ties sourcing, deal structure, creative, events, and campaigns to acquisition, while building repeatable events and cross-functional collaboration for measurable growth.

  • Growth/Partnerships engine: own end-to-end collaboration pipeline from sourcing to launch, aligning product, creative, and events.
  • Events as narrative extensions: build repeatable events that reflect each collaboration's story.
  • Acquisition-centric partnerships: treat partnerships as a measurable channel with cross-functional pipeline and launch discipline.

Job Description

Own the end-to-end partnerships engine that ties sourcing, deal structure, creative, events, and campaigns to acquisition, while building repeatable events and cross-functional collaboration for measurable growth.

  • Growth/Partnerships engine: own end-to-end collaboration pipeline from sourcing to launch, aligning product, creative, and events.
  • Events as narrative extensions: build repeatable events that reflect each collaboration's story.
  • Acquisition-centric partnerships: treat partnerships as a measurable channel with cross-functional pipeline and launch discipline.
Grüns logo

Grüns

Health is officially a snack. In an ideal world, broccoli would taste like chocolate, kale like candy, and greens supplements like gummy bears. We haven’t figured out choco brocco yet, but Grüns has transformed those overpriced, chalky powders into something snackable and delicious. With all the sweetness of natural fruits, getting your greens from Grüns is something you will actually look forward to. With 60 ingredients across 8 core nutrient categories, Grüns supports dozens of health benefits and can replace multiple health products.

Founded in 2023
126 employees (47 in marketing)
gruns.co

Traffic Signals

Monthly Visitors
791.1K
Monthly Google Ads Budget
$49.3K
Traffic Source Mix
Search
26.3%
Direct
53.8%
Referral
6.7%
Social
10.7%
Paid
2.3%

Headcount Trend

Current headcount: ~126

Marketing Team

Marketing Team Size
35 (28% of company)
Median Career Experience
10 years
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
3

People

Founders / CEO

Chad Janis
Chad Janis
Founder & CEO
At the company for 3 years

HR / Recruitment

Michael Rak
Michael Rak
Manager of People Operations
At the company for 7 months

Marketing Leadership

Connor Dault
Connor Dault
Chief Marketing Officer
At the company for 1 year 6 months
Janna Neinken
Janna Neinken
VP of Brand
At the company for 2 years 3 months
Hannah Wells (Zeskind)
Hannah Wells (Zeskind)
Director of Public Relations and Affiliate Marketing
At the company for 1 year 7 months
Rebecca Cizek, PMP
Rebecca Cizek, PMP
Senior Project Manager, Brand
At the company for 7 months

Funding

Total Funding
$21.1M
Last Raise
$10M
Series Unknown, 11 months ago

Funding History

  • Apr 2025
    Series Unknown • $10M

Recent News

Grüns Releases 'Grinch' Superfood Gummies
Nov 3, 2025 • License Global
What’s next for Grüns this holiday season after a breakout year in retail
Nov 3, 2025 • Modern Retail
Exclusive: Grüns, the Gummy Vitamin Startup, Is Growing as Fast as an AI Company
Oct 22, 2025 • Inc.com
I’ve Been Eating Grüns Gummies Daily for 6 Months—Here's How I Feel
Oct 8, 2025 • Bon Appétit: Recipes, Cooking, Entertaining, Restaurants | Bon Appétit
The 7 Best Greens Powders of 2025: Tested and Reviewed 2025
Sep 30, 2025 • Fortune
We tried the viral, veggie-packed Grüns gummies — even our pickiest eater gave them the green light
Sep 26, 2025 • New York Post
Grüns Immün & Grünny Smith Apple Gummies Are Here For Fall
Sep 23, 2025 • Trail & Kale
Grüns Drops Limited-Edition Flavor Of Their Popular Gummies
Sep 6, 2025 • Men's Journal
Labor Day Deal Still Live: Get 52% Off The Viral Grüns Greens Gummies
Sep 2, 2025 • The Inventory
We tested the best greens powders, and asked experts if they really work
Aug 11, 2025 • New York Post
Best Greens Powder Drinks In 2025 [Immunity Boosters!]
Jul 21, 2025 • Trail & Kale
Grüns Daily Gummies Review: Gut Health & Energy Boost
Jul 12, 2025 • newswire.com
The Best Greens Powder Is the One You’ll Actually Want to Drink
May 30, 2025 • Bon Appétit: Recipes, Cooking, Entertaining, Restaurants | Bon Appétit
Having Trouble Getting Your Veggies In? A Dietitian Says These 6 Greens Supplements Can Help
May 29, 2025 • Women's Health
The approach that helped Grüns hit a $500 million valuation in 2 years and land at Sprouts, Target and Walmart
May 12, 2025 • Modern Retail
MoFo Advises Grüns on Series B Investment Round
May 12, 2025 • Morrison Foerster
As A Dietitian, I’ve Tested Hundred Of Supplements, But These 10 Are The Real Deal
May 9, 2025 • Women's Health
Grüns Appoints Collaborations Licensing as Licensing Agent
May 9, 2025 • License Global
Supplement Startup Grüns Confirms Fresh Funding, $500 Million Valuation
May 6, 2025 • The Information
How Celebrity-Backed Nutritional Supplement Brand Grüns Rocketed to a $500 Million Valuation
May 6, 2025 • Inc.com
Gummy Vitamin Maker Grüns Hits $500M Valuation
May 6, 2025 • Fitt Insider
SOCCER BUSINESS: Gotham FC partners with Grüns
May 1, 2025 • Front Row Soccer
Gotham FC and Grüns Forge Strategic Partnership Centered on Foundational Nutrition
May 1, 2025 • Gotham FC
Gotham FC launches partnership with Grüns
May 1, 2025 • Hudson River Blue
9 Food Tech Companies to Watch
Apr 21, 2025 • Inc.com
Grüns Lands Valuation Around $500 Million as Supplement Startups Boom
Apr 14, 2025 • The Information
Nutrition company Grüns to use new space in Roanoke for packaging, distribution
Apr 1, 2025 • Community Impact
Grüns supplements roll out at Target
Feb 28, 2025 • Drug Store News
Grüns Review: A Daily Greens Supplement In Gummy Bear Form
Feb 27, 2025 • Trail & Kale
Gruns review: A critical look at the ingredients and claims of these chewy vitamins.
Feb 12, 2025 • openPR.com
Not finishing your greens powder drinks? Grüns is betting you’ll take gummies
Oct 15, 2024 • New York Post