3 weeks ago
Advocacy Consultant
Building Brand Advocacy
New York City, NY (Hybrid)Full time$150K/yr – $175K/yr
Marketing jobs
2 marketing jobs
Advocacy Consultant
New York City, NY (Hybrid)
$150K/yr – $175K/yrSenior LevelFull time
Posted 3 weeks ago
Job Summary
Own the end-to-end Advocacy Consultant motion: generate opportunities from scratch, build a trusted advisory relationship with brands, and turn network into a scalable pipeline across DTC, beauty, fashion, and retail while collaborating across GTM to feed the flywheel.
Job Description
Responsibilities
- Hunt, and keep hunting. At Duel, you’re often introducing a brand to an advocacy concept they haven’t encountered before. That means creating the opportunity from scratch: identifying the right accounts, finding a way in, earning attention, selling the idea of advocacy, building conviction with the buyer, and progressing the opportunity, all while continuing to build pipeline behind it.
- Show up as a consultant, not a seller. Community sits at the heart of how we engage the market, and building that ecosystem will be a core part of your mandate.
- Build an ecosystem that becomes your pipeline. Build genuine relationships that embed advocacy across the DTC, beauty, fashion, and retail landscape. Your network becomes your pipeline, and you’ll invest in it consistently.
- Lead with curiosity, not a pitch. Success is the moment someone says, “I’ve never thought about it that way.” You get there by asking sharp questions, understanding someone’s world deeply, and helping them reframe the challenges they’re trying to solve.
- Deliver advocacy strategy, not product demos. Conversations with brands should feel like strategic consultations. You’ll understand where they are today against the pillars of advocacy: engagement, product fit for advocacy, purpose resonance, and investments across affiliate, influencer, and community.
- Contribute to the flywheel, not just your number. You’ll work closely across Community, Brand Partnerships, and the wider GTM team. Every coffee chat, event, introduction, and brand conversation should generate insight that comes back into Duel.
- We call this an Advocacy Consultant because that’s exactly what the role is. Your mandate is to educate, challenge, and build relationships around a core belief: advocacy is the standard for how great brands grow.
- This is a lead individual contributor role on a collaborative team. You lead through presence and contribution, not hierarchy. You’re eager to be in the office and engaged with the team.
Requirements
- Agency and/or brand marketing experience.
- A naturally consultative approach.
- A hunter’s mentality.
- Genuine curiosity.
- Strong commercial acumen.
- Consistency and resilience.
- Comfort operating in ambiguity.
- A practical relationship with AI.
Preferred
- Exposure to retail, DTC, beauty, or fashion is a bonus.
- Enterprise SaaS or solution-selling experience is welcome, but not essential.
- Agency and/or brand marketing experience. You’ve worked within a marketing, creative, or advertising agency, partnering directly with brands to solve commercial challenges and navigate complex stakeholder relationships. Brand-side experience is a strong complement, and a blend of agency and in-house experience is ideal.
Benefits
- 401(k) matches up to 2%.
- Healthcare benefits, with 100% of employee only premiums covered by Duel.
- $350 toward your work from home setup.
- A company MacBook to work from.
- 25 days of PTO per year (prorated), in addition to selected observed public holidays and our end of year break, plus an unlimited flexible holiday policy that lets you take additional time off as needed, subject to approval and business needs.
- Two additional days of leave for volunteering.
- A personal development budget and support.
- Fitness, wellbeing, and growth contributions.
- Paid parental leave for all eligible full time employees following the birth or adoption of a child, regardless of gender or caregiving role.
- Leave can be taken within the first year following a birth or adoption, and we support a flexible return through a phased schedule or remote arrangement where business needs allow.
Building Brand Advocacy
The Building Brand Advocacy podcast unravels the secrets behind the top 1% of brands. Those that exist not just for sales, but are engineered towards cultivating communities, empowering them to drive results at scale, and harnessing the power word-of-mouth and Advocacy.Getting tactical with marketing leaders from the world's hottest brands – including TikTok, Abercrombie & Fitch, LVMH, Coty, ELEMIS, REFY, The Diary of A CEO, Wild, and many more – you'll hear from those leading the charge in forging lasting connections and setting their brands apart. Together, Paul Archer & Verity Hurd unpack the marketing playbooks of the greatest folk in fashion and beauty, delivering all their practical wisdom to fuel success on any brand building journey.
Salaries
Posted range
$150K/yr – $175K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
1 (33% of company)
Marketing Roles Posted (Last 30 Days)
2
Traffic Signals
Monthly Visitors
31.4K
Monthly Google Ads Budget
$2.7K
Headcount Trend
Current headcount: ~3