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Location: Kendal / Manchester / Remote We’re searching for a passionate Digital PR Manager to join Digitaloft. You will serve as the main point of contact across multiple client accounts and play a key role in steering overall campaign strategy, leading client communications and ensuring high-quality campaign delivery. In addition to your client responsibilities, you’ll manage Strategists, Senior Executives, and/or Executives within the team, supporting their development, performance, and growth within the agency. We're looking for someone who: - Has 3+ years’ experience in PR, ideally agency-side, with clear progression into a strategic or senior role. - Can demonstrate consistent delivery against KPIs across multiple client accounts, using a mix of creative campaigns, newsjacking, thought leadership and product-led PR. - Is confident owning senior client relationships, leading strategy discussions, presenting recommendations, and building long-term partnerships across clients in different sectors. - Has experience leading client meetings and quarterly reviews, and is comfortable acting as the strategic voice on calls rather than executing day-to-day tasks. - Has a proven track record of developing standout campaign ideas and guiding teams to execute them to a high standard, driving strong commercial and coverage outcomes. - Understands how Digital PR contributes to SEO growth and how a PR strategy aligns with wider SEO and business objectives. - Has a strong understanding of how Digital PR supports visibility in AI-powered search and LLMs, and can factor this into campaign planning and performance discussions. - Has experience using a variety of SEO and PR tools to evaluate outreach opportunities and assess impact - Can manage priorities across multiple accounts while supporting others with planning, timelines, and delivery. - Has experience in line managing team members, providing feedback, coaching, and support to help them develop and perform at their best. - Communicates confidently and clearly, with strong written and verbal skills, and the ability to adapt messaging for clients, team members, and senior stakeholders. - Is ambitious, proactive and commercially minded, with a desire to raise standards, improve client outcomes, and contribute to the wider success and reputation of the agency. The key responsibilities and tasks involved: - You’ll lead on 1-2 clients within the team and be responsible for end-to-end campaign management, from strategic planning and creative ideation to media outreach and reporting. - You will manage client expectations, build strong relationships and ensure strategies are delivered to a high standard. You’ll lead by example, managing your client portfolio with professionalism, enthusiasm, and ensuring timely communication to increase client satisfaction and retention. - You'll keep up to date with the news and current trends, spotting reactive opportunities that could be relevant to your clients. - Monitoring performance is a key aspect of this role. You’ll work closely with Strategists to track results and optimise strategies with final sign-off, to ensure everything meets our clients’ objectives and quality expectations. - You’ll also play a key role in quarterly client strategy meetings, helping shape direction and providing updates on relevant industry trends and agency developments. - You will conduct regular one-to-one meetings with your direct reports, offering constructive feedback and identifying areas for growth and support. You’ll lead performance reviews, oversee progression planning, and ensure all development is documented clearly and consistently. - A key part of your role will be spotting opportunities for upskilling and flagging when additional training or support is needed. - You will lead by example in developing impactful, original campaign ideas. You will support Strategists in developing creative concepts for their accounts and contribute directly to ideation, helping bring ideas to life. - Engage in internal training and knowledge sharing to develop your own skills and support the growth of others through sharing insights and best practices. - Shout our wins on social and celebrate our successes as an agency. Spotting opportunities for your clients to write a case study for the Digitaloft website. What we'll offer you: - A salary of £42,000 per year. - 28 days annual leave, plus bank holidays and a Christmas shutdown. With each completed year of service, your base entitlement will increase by 1 day, up to a maximum of 33 days. - £1k per year training budget to attend conferences and workshops or use in another way to develop your skill set. - An agency-wide wellness programme, private health cash plan, and access to mental health first aider support. - Opportunities to represent the agency at awards events across the globe. - Flexible working including remote, office-based (in Kendal or Manchester) or hybrid. - Enhanced maternity and paternity package. - The opportunity to work alongside an ambitious, supportive team that cares about doing great work and helping each other grow. Please note: this role is only open to applicants based in the UK. To apply... If you think you have what it takes to join Digitaloft as a Digital PR Manager, we'd love to hear from you. Please send a copy of your CV and a cover letter to: Amy (Strategy Director): amy@digitaloft.co.uk and Chloe (Associate Digital PR Director): chloe@digitaloft.co.uk54:T115f,

Responsibilities

You’ll lead on 1-2 clients within the team and be responsible for end-to-end campaign management, from strategic planning and creative ideation to media outreach and reporting.
You will manage client expectations, build strong relationships and ensure strategies are delivered to a high standard. You’ll lead by example, managing your client portfolio with professionalism, enthusiasm, and ensuring timely communication to increase client satisfaction and retention.
You'll keep up to date with the news and current trends, spotting reactive opportunities that could be relevant to your clients.
Monitoring performance is a key aspect of this role. You’ll work closely with Strategists to track results and optimise strategies with final sign-off, to ensure everything meets our clients’ objectives and quality expectations.
You’ll also play a key role in quarterly client strategy meetings, helping shape direction and providing updates on relevant industry trends and agency developments.
You will conduct regular one-to-one meetings with your direct reports, offering constructive feedback and identifying areas for growth and support. You’ll lead performance reviews, oversee progression planning, and ensure all development is documented clearly and consistently.
A key part of your role will be spotting opportunities for upskilling and flagging when additional training or support is needed.
You will lead by example in developing impactful, original campaign ideas. You will support Strategists in developing creative concepts for their accounts and contribute directly to ideation, helping bring ideas to life.
Engage in internal training and knowledge sharing to develop your own skills and support the growth of others through sharing insights and best practices.
Shout our wins on social and celebrate our successes as an agency. Spotting opportunities for your clients to write a case study for the Digitaloft website.

Requirements

Has 3+ years’ experience in PR, ideally agency-side, with clear progression into a strategic or senior role.
Can demonstrate consistent delivery against KPIs across multiple client accounts, using a mix of creative campaigns, newsjacking, thought leadership and product-led PR.
Is confident owning senior client relationships, leading strategy discussions, presenting recommendations, and building long-term partnerships across clients in different sectors.
Has experience leading client meetings and quarterly reviews, and is comfortable acting as the strategic voice on calls rather than executing day-to-day tasks.
Has a proven track record of developing standout campaign ideas and guiding teams to execute them to a high standard, driving strong commercial and coverage outcomes.
Understands how Digital PR contributes to SEO growth and how a PR strategy aligns with wider SEO and business objectives.
Has a strong understanding of how Digital PR supports visibility in AI-powered search and LLMs, and can factor this into campaign planning and performance discussions.
Has experience using a variety of SEO and PR tools to evaluate outreach opportunities and assess impact
Can manage priorities across multiple accounts while supporting others with planning, timelines, and delivery.
Has experience in line managing team members, providing feedback, coaching, and support to help them develop and perform at their best.

Benefits

A salary of £42,000 per year.
28 days annual leave, plus bank holidays and a Christmas shutdown. With each completed year of service, your base entitlement will increase by 1 day, up to a maximum of 33 days.
£1k per year training budget to attend conferences and workshops or use in another way to develop your skill set.
An agency-wide wellness programme, private health cash plan, and access to mental health first aider support.
Opportunities to represent the agency at awards events across the globe.
Flexible working including remote, office-based (in Kendal or Manchester) or hybrid.
Enhanced maternity and paternity package.
The opportunity to work alongside an ambitious, supportive team that cares about doing great work and helping each other grow.

55:T111b,Job Title: PR and Content Officer Location: Home-based/Remote within England Hours: Full Time (36per week) Job Status: Fixed Term (up to 12 months) Salary: £46,958.80 Closing Date: 29 October 2026 (11.59pm) Interview Date(s): from 7 October 2026. Skills for Care is the only national charity focused on building a stronger workforce for the quality care we all need. We work with employers, Government, and partners to ensure social care has the right people, skills, and support required to deliver the highest quality care and support, now and in the future. We respond and adapt to the emerging trends and needs within social care, using data and evidence to drive forward widescale change. We provide best practice, tools, resources, and intelligence to support workforce recruitment, capabilities, and culture. Find out more by taking a look at www.skillsforcare.org.uk. This is an exciting opportunity to shape how Skills for Care communicates its work, demonstrates its impact and engages audiences across the adult social care sector. As PR and Content Officer, you'll create compelling content across a range of channels, bringing our brand, campaigns, products and services to life while using existing and emerging tools to optimise content for different audiences, maximise reach and strengthen engagement. Working closely with colleagues across the organisation, including the CEO and leadership team, you'll translate complex workforce issues into clear, engaging stories that inform, influence and inspire action. You'll also play a key role in promoting our products, services and commercial offer, including The Training Hub, helping audiences understand the value of our support and encouraging engagement with our resources and programmes. Alongside content creation and campaign delivery, you'll lead PR activity, building relationships with media and stakeholders to amplify our messages, extend our reach and strengthen our reputation as a trusted voice on workforce issues. We're looking for an excellent copywriter who is curious about new approaches to content creation and optimisation, and passionate about ensuring our brand, content, products and services remain visible, relevant and sector-leading in a crowded marketplace. This role is ideal for a creative and strategic communications professional who thrives on collaboration and is passionate about delivering communications that make a real difference to the adult social care sector. If you are interested in this role, please access the full job description for further information and we look forward to receiving your application. Due to the fixed term nature of this post, we are particularly interested in speaking to candidates who are available to start within approximately 4 weeks (subject to pre-employment checks). At Skills for Care, we are committed to creating a culture of Belonging, where all of our People are able to contribute to their full potential. All our People are expected to contribute towards the achievement of our aspirations for equality, equity, diversity and inclusion. To find out more please check our website (https://www.skillsforcare.org.uk/About-us/Equality-diversity-and-inclusion/Equality-diversity-and-inclusion.aspx). At Skills for Care, we want our People to be representative of the society we support, this includes all equality characteristics such as age, ethnicity, disability, sexual orientation, gender reassignment, religion or belief. This lived experience from a diverse group of people helps us with all the work that we do and ultimately supports the social care sector to provide the best quality care. We encourage applications from, but not limited to, people from minoritised ethnic backgrounds, people who identify as LGBTQ+ and people with disabilities. Candidates will be selected based on experience and potential. - Information About Reasonable Adjustments We want all applicants to be able to fully participate in our selection processes. We welcome requests for adjustments to our recruitment and selection processes from applicants with disabilities, impairments, or health conditions, and will always consider support available in the recruitment process. Please contact our People Team via email (recruitment@skillsforcare.org.uk) to discuss any adjustments that you may need.56:T11fc,Job Title: PR and Content Officer
Location: Home-based/Remote within England
Hours: Full Time (36per week)
Job Status: Fixed Term (up to 12 months)
Salary: £46,958.80
Closing Date: 29 October 2026 (11.59pm)
Interview Date(s): from 7 October 2026.
Skills for Care is the only national charity focused on building a stronger workforce for the quality care we all need. We work with employers, Government, and partners to ensure social care has the right people, skills, and support required to deliver the highest quality care and support, now and in the future. We respond and adapt to the emerging trends and needs within social care, using data and evidence to drive forward widescale change. We provide best practice, tools, resources, and intelligence to support workforce recruitment, capabilities, and culture.
Find out more by taking a look at www.skillsforcare.org.uk.
This is an exciting opportunity to shape how Skills for Care communicates its work, demonstrates its impact and engages audiences across the adult social care sector. As PR and Content Officer, you'll create compelling content across a range of channels, bringing our brand, campaigns, products and services to life while using existing and emerging tools to optimise content for different audiences, maximise reach and strengthen engagement.
Working closely with colleagues across the organisation, including the CEO and leadership team, you'll translate complex workforce issues into clear, engaging stories that inform, influence and inspire action. You'll also play a key role in promoting our products, services and commercial offer, including The Training Hub, helping audiences understand the value of our support and encouraging engagement with our resources and programmes.
Alongside content creation and campaign delivery, you'll lead PR activity, building relationships with media and stakeholders to amplify our messages, extend our reach and strengthen our reputation as a trusted voice on workforce issues. We're looking for an excellent copywriter who is curious about new approaches to content creation and optimisation, and passionate about ensuring our brand, content, products and services remain visible, relevant and sector-leading in a crowded marketplace. This role is ideal for a creative and strategic communications professional who thrives on collaboration and is passionate about delivering communications that make a real difference to the adult social care sector.
If you are interested in this role, please access the full job description for further information and we look forward to receiving your application.
Due to the fixed term nature of this post, we are particularly interested in speaking to candidates who are available to start within approximately 4 weeks (subject to pre-employment checks).
At Skills for Care, we are committed to creating a culture of Belonging, where all of our People are able to contribute to their full potential. All our People are expected to contribute towards the achievement of our aspirations for equality, equity, diversity and inclusion. To find out more please check our website (https://www.skillsforcare.org.uk/About-us/Equality-diversity-and-inclusion/Equality-diversity-and-inclusion.aspx).
At Skills for Care, we want our People to be representative of the society we support, this includes all equality characteristics such as age, ethnicity, disability, sexual orientation, gender reassignment, religion or belief. This lived experience from a diverse group of people helps us with all the work that we do and ultimately supports the social care sector to provide the best quality care. We encourage applications from, but not limited to, people from minoritised ethnic backgrounds, people who identify as LGBTQ+ and people with disabilities.
Candidates will be selected based on experience and potential.
Information About Reasonable Adjustments
We want all applicants to be able to fully participate in our selection processes. We welcome requests for adjustments to our recruitment and selection processes from applicants with disabilities, impairments, or health conditions, and will always consider support available in the recruitment process.
Please contact our People Team via email (recruitment@skillsforcare.org.uk) to discuss any adjustments that you may need.57:T4b1,Established in 2001, Skills for Care is the strategic workforce development and planning body for adult social care in England. We work with employers, Government and partners to ensure social care has the right people, skills and support required to deliver the highest quality care and support now and in the future. Our vision is of a fair and just society where people can access the advice, care and support they need to live life to the fullest. We know that we can’t deliver this without collaboration – one of our core values. We work across the whole system to understand the key drivers of workforce change using insight, data and evidence. We provide managers and those involved in the delivery of social care with guidance on best practice, tools, resources and intelligence to support workforce recruitment, capabilities, and culture. By working with our partners we’re able to bring together a vast array of expertise, support, and influence – which in turn increases the impact and reach of our work. 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