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ABOUT THE ROLE You'll work with our in-house team to plan, launch and optimise paid campaigns for a mix of B2B and consumer clients. The role can cover everything from building strategy and setting up tracking to day-to-day campaign management, reporting and speaking with clients, across platforms such as LinkedIn, Meta, TikTok and YouTube Shorts. The hours can flex up over time if we both want that. WHAT YOU'LL DO - Build paid media strategies and plans with our team, from audience and budget through to testing and scaling - Set up, launch and optimise campaigns on LinkedIn, Meta, TikTok and YouTube Shorts - Look after audiences, exclusions, UTMs, conversion tracking and lead forms, including CRM integrations such as HubSpot - Check spend and performance regularly, and make clear recommendations on what to change and why - Talk to clients directly, including joining calls to share paid updates and explain results in plain language - Write clear performance reports and recommendations for our team to review before they go to clients - Work alongside our creative and account teams so campaigns, ads and landing pages work together ABOUT YOU - Several years of hands-on paid media experience, ideally agency side - Strong LinkedIn Ads experience for B2B lead generation, including thought-leader, Message and Conversation ads - Experience on at least one of Meta, TikTok or YouTube, and happy to learn the others - Confident with tracking and attribution: Insight Tag, UTMs, conversion actions, GA4, and a CRM such as HubSpot - Comfortable building a strategy from a brief and explaining your thinking to clients and colleagues - Clear, friendly communicator who is happy to jump on client calls - Organised and self-directed, and happy to work remotely in a small, collaborative team - Dashboard reporting experience (Databox, Looker Studio or similar) THE DETAILS - Type: freelance, around 1 to 2 days a week to start - Rate: £300 to £400 a day, depending on experience - Location: fully remote. You don't need to be UK based, but you'll need good overlap with UK working hours and fluent English - Start: as soon as possible - Working with us: you'll be part of the Knowlton team day to day, and we'll invite you into our Slack HOW TO APPLY Send us a short note about your paid media experience, your day rate and when you could start, along with a CV or LinkedIn profile and examples of campaigns you've managed.50:T63a,

Responsibilities

Build paid media strategies and plans with our team, from audience and budget through to testing and scaling
Set up, launch and optimise campaigns on LinkedIn, Meta, TikTok and YouTube Shorts
Look after audiences, exclusions, UTMs, conversion tracking and lead forms, including CRM integrations such as HubSpot
Check spend and performance regularly, and make clear recommendations on what to change and why
Talk to clients directly, including joining calls to share paid updates and explain results in plain language
Write clear performance reports and recommendations for our team to review before they go to clients
Work alongside our creative and account teams so campaigns, ads and landing pages work together

Requirements

Several years of hands-on paid media experience, ideally agency side
Strong LinkedIn Ads experience for B2B lead generation, including thought-leader, Message and Conversation ads
Experience on at least one of Meta, TikTok or YouTube, and happy to learn the others
Confident with tracking and attribution: Insight Tag, UTMs, conversion actions, GA4, and a CRM such as HubSpot
Comfortable building a strategy from a brief and explaining your thinking to clients and colleagues
Clear, friendly communicator who is happy to jump on client calls
Organised and self-directed, and happy to work remotely in a small, collaborative team
Dashboard reporting experience (Databox, Looker Studio or similar)

51:T6c2,In 2017, Dan & Lloyd Knowlton accidentally discovered a marketing approach that now generates millions in trackable revenue for some of the world’s biggest brands.Tired of pushy, over-salesy marketing, they began creating ‘funny videos’.They made people laugh...but didn’t bring in customers.So they restructured them, injecting clarity, strategy, and clear messaging into content people actually wanted to watch.It worked.It really worked!Turns out, combining sales-focused strategy with creative, relatable content that’s impossible to ignore is a winning formula.They applied the same thinking to small local brands and it worked. It actually worked!So, they went bigger. Built an in-house creative team. Moved into a real office. And started supporting amazing brands like Adobe, Wahl, Sunny D, Mr Freeze, Marvel x SafeJawz, Boston Consulting Group, BBC Storyworks, Channel 4, and Constant Contact.Their approach has evolved, but the mission hasn’t changed: get results with campaigns people actually enjoy consuming.Here are just a few results they’ve helped generate:1. £3M+ in tracked B2C e-commerce sales2. £1M+ contract for a B2B brand3. Product stocked in a top-5 UK supermarket4. National press coverage5. Global TV & social campaign shot in BahamasA Growth Director from a global brand they helped roll out the TV & social campaign for in four territories said:“You take a risk going with an agency that feels a little bit smaller... but it’s one that’s paid off.”“I felt 0% stress, which has never happened before.”Feedback like that makes the long nights and 10-year rollercoaster of growing Knowlton worth every second.We live for making our clients happy.Sounds cheesy, but it’s true.48:["$","div",null,{"data-jobs-client-shell":true,"children":["$","$14",null,{"fallback":null,"children":[["$","$L4d",null,{"initialCategories":[{"value":"General Marketing","count":3360},{"value":"Social Media","count":1661},{"value":"Communications","count":1617},{"value":"Brand Marketing","count":1034},{"value":"Product Marketing","count":940},{"value":"Content Marketing","count":894},{"value":"Public Relations","count":751},{"value":"Digital Marketing","count":653},{"value":"Growth 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Remote Paid Media Specialist jobs in the UK

Freelance paid ads specialist