Paid Media Director

HALSTEAD provides industry-specific marketing solutions for the lawn, landscape, pool, and outdoor living industries. Working with contractors, building product manufacturers, and suppliers to the trade, industry leaders are hungry for simplified, content-driven marketing systems. Solutions that drive real business results. Hungry for a partner that understands their industry—and their target customer across both B2B and B2C channels—better than anyone else. From the job site to the website, HALSTEAD delivers this and more, for an industry we’ve called home for over 25 years. We provide full marketing system solutions including website design, paid Facebook, Instagram, and LinkedIn Advertising, search marketing with search engine optimization and paid search with Google Ads, videography and content development, cutting-edge analytics dashboards, reputation management, print brochures, branding, and marketing strategy. We work with leading contractors including landscape firms, pool builders, fencing contractors, landscape lighting installers, lawn care specialists, and residential and commercial landscape maintenance firms. Additionally, we work with the entire outdoor living supply chain, including trade suppliers and outdoor building product manufacturers. A truly unique combination of skillsets, disciplines, and experience is at the heart of HALSTEAD. Led by a husband and wife leadership team that combines over 20 years of multi-channel design/build industry experience with Fortune 500 marketing, sales, and project management experience, HALSTEAD is client-focused from the ground up. We’ve flipped the traditional agency model on its head in many ways to deliver best in industry solutions for leading companies in the outdoor living industry.