Responsibilities

Lead and scale Marketing Operations: Lead a world-class team across performance & insights, technology/AI, and campaign operations while building and maintaining the cross-functional Marketing Ops roadmap to support company growth.
Drive strategic planning and forecasting: Partner with marketing leadership on goal setting, campaign analysis, and forecasting from top-of-funnel through revenue across all marketing motions, collaborating with finance and data science to ensure execution against annual plan.
Own marketing tech stack and AI automation: Develop marketing technology strategy and manage the full tech stack including Marketo, Outreach, Demandbase, and Clearbit while architecting AI-enabled workflows for lead enrichment, scoring, routing, and nurturing to create seamless, automated data flows across platforms.
Deliver actionable insights and optimization: Create dashboards, real-time reporting, and analytics to monitor funnel performance, lead top-of-funnel analysis for weekly marketing reviews and executive-level business cadences, and provide strategic recommendations to marketing leaders for continuous improvement.
Champion cross-functional initiatives: Build alignment and drive projects forward across sales, product, customer success, finance, and business development teams, solving key challenges around attribution, automation, and data accuracy to scale the revenue organization.

Requirements

8+ years of marketing operations, analytics, or revenue operations experience in a B2B environment with 2-3 years successfully leading a high-performing team.
Strategic thinking with execution excellence: Proven ability to see the forest from the trees, focus on highest-impact initiatives, identify strategic improvements, advocate for them internally, and successfully implement them at scale.
Project management and cross-functional leadership: Expert at prioritizing competing initiatives, managing complex projects with multiple stakeholders, and building alignment across sales, marketing, finance, and product teams to drive organizational outcomes.
Marketing technology expertise: Deep proficiency in Salesforce and Marketo required, with experience in Looker, Outreach, Demandbase, and other martech tools; familiarity with AI tools, APIs, and integration platforms (Zapier, Clay) a strong plus.
Superior analytical and data storytelling skills: Expert-level ability to analyze and visualize data across Excel, CRM, and BI tools while crafting compelling narratives that generate buy-in from senior leadership and executive teams.
Multi-channel GTM experience: Background across various go-to-market motions including enterprise sales, account-based marketing (ABM), digital/growth marketing, and customer lifecycle marketing.
Process optimization mindset: Relentless focus on efficiency and scale with zero tolerance for manual processes; proven experience building automation, repeatable workflows, and systems that drive operational excellence.

Sr. Manager Marketing Operations

Checkr, Inc.

Sr. Manager Marketing Operations

Checkr, Inc.